The Warmest Parka With The Lightest Footprint.

Designed for this winter, and many winters to come.

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Meet The World's First Climate Positive Parka

We’re committed to keeping you warm. And winter cold. So gear up and get out there.

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"Performance meets sustainability in the
Askov Finlayson Winter Parka."
"Checks boxes on form, function,
sustainability, and warmth."
"Stay warm, feel good.
"If you care about the carbon footprint of your garments, then this is a brand to watch."
"Best Climate Advocate Parka."

Keep The
North Cold

We can’t imagine the North without cold winters. And so we created a climate positive company to help protect the very thing our products are designed to celebrate.  Together, we can Keep The North Cold™ for generations to come.

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A Collaboration with the Greatest Lake Of All Time

Lake Superior has been a source of inspiration and adventure for 10,000 years. It’s one of the defining geographic features of our region, whose vast scale inspires awe, and yet climate change threatens its health. We created this collection to celebrate the lake, while reminding us all it needs our protection, too.

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The Winter Parka is warrantied for life – because to be as sustainable as possible, we believe gear should last for many winters to come.

If you're not satisfied with the performance of your parka over its first winter we'll take it back - no questions asked.

Welcome To The North