Through our Give 110% business model, your support for our brand has made Askov Finlayson a climate positive clothing company.

Every product you purchase is an investment in climate change solutions – a vote for a future of cold winters, for regenerative agricultural solutions, for smart, clean energy policy, and for a new generation of climate champions.

Climate change is the biggest challenge facing our planet. Together, we’re proving we can do more good than harm and use business to help solve our climate crisis.

Through our Give 110% business model, your support for our brand has made Askov Finlayson a climate positive clothing company.

Every product you purchase is an investment in climate change solutions – a vote for a future of cold winters, for regenerative agricultural solutions, for smart, clean energy policy, and for a new generation of climate champions.

Climate change is the biggest challenge facing our planet. Together, we’re proving we can do more good than harm and use business to help solve our climate crisis.

HOW IT WORKS

HOW IT WORKS

1. MEASURE OUR CARBON FOOTPRINT

Each year, we measure the carbon footprint of our entire business (our “climate impact”).

2. CALCULATE OUR CLIMATE COST

We then convert our total annual CO2 emissions impact into dollars (our “climate cost”).

3. GIVE 110%

We donate at least 110% of our annual climate cost to innovative organizations fighting climate change.

4. CONTINUALLY REDUCE HARM

We work diligently to reduce our climate impact wherever possible at every level of the business.

OUR IMPACT

our climate impact (co2 emissions):
124.6 metric tons

OUR IMPACT

our climate impact (co2 emissions):
124.6 metric tons

What is the Social Cost of Carbon?

The Social Cost of Carbon (SCC) estimates the economic damage caused by adding an additional ton of carbon dioxide to the atmosphere – taking into account future impacts on human health and the environment.

We decided to use the SCC rather than purchase carbon credits because we believe this model better reflects the true economic cost of climate change and its growing impact on our future.

OUR METHODOLOGY

In the spirit of total accountability, we’ve taken a comprehensive approach to measuring our carbon footprint – from the production of raw materials, to the suppliers that build our products, to the daily operations of our headquarters, to transportation and shipping, and everything in between. Our model consists of reams of data pulled from every part of our operations.

Our 2018 footprint analysis has been third-party verified. You can dig deeper into our methodology here.

In the spirit of total accountability, we’ve taken a comprehensive approach to measuring our carbon footprint – from the production of raw materials, to the suppliers that build our products, to the daily operations of our headquarters, to transportation and shipping, and everything in between. Our model consists of reams of data pulled from every part of our operations.

Our 2018 footprint analysis has been third-party verified. You can dig deeper into our methodology here.

What is the Social Cost of Carbon?

The Social Cost of Carbon (SCC) estimates the economic damage caused by adding an additional ton of carbon dioxide to the atmosphere – taking into account future impacts on human health and the environment.

We decided to use the SCC rather than purchase carbon credits because we believe this model better reflects the true economic cost of climate change and its growing impact on our future.

OUR METHODOLOGY

OUR METHODOLOGY

In the spirit of total accountability, we’ve taken a comprehensive approach to measuring our carbon footprint – from the production of raw materials, to the suppliers that build our products, to the daily operations of our headquarters, to transportation and shipping, and everything in between. Our model consists of reams of data pulled from every part of our operations.

Our 2018 footprint analysis has been third-party verified. You can dig deeper into our methodology here.

A Good Yarn: Making a Better North Hat

Our model incentivizes our team to reduce our climate impact at every level of the business. We quickly zeroed in on our best-selling product: The North Hat.

The original North Hat was made from carbon-intensive virgin acrylic. In early 2018, our team went to work to find a new materials with less impact, while maintaining the product’s high quality.

Our R&D process led us to discover a 100% recycled yarn that met our quality standards – a blend of recycled polyester and upcycled cotton.

We’re also proud to make our hat close to home in Cloquet, Minn., where our manufacturing partner employs approximately 35 people around the year in a busy factory.

A Good Yarn: Making a Better North Hat

Our model incentivizes our team to reduce our climate impact at every level of the business. We quickly zeroed in on our best-selling product: The North Hat.

The original North Hat was made from carbon-intensive virgin acrylic. In early 2018, our team went to work to find a new materials with less impact, while maintaining the product’s high quality.

Our R&D process led us to discover a 100% recycled yarn that met our quality standards – a blend of recycled polyester and upcycled cotton.

We’re also proud to make our hat close to home in Cloquet, Minn., where our manufacturing partner employs approximately 35 people around the year in a busy factory.

A Good Yarn: Making a Better North Hat

Our model incentivizes our team to reduce our climate impact at every level of the business. We quickly zeroed in on our best-selling product: The North Hat.

The original North Hat was made from carbon-intensive virgin acrylic. In early 2018, our team went to work to find a new materials with less impact, while maintaining the product’s high quality.

Our R&D process led us to discover a 100% recycled yarn that met our quality standards – a blend of recycled polyester and upcycled cotton.

We’re also proud to make our hat close to home in Cloquet, Minn., where our manufacturing partner employs approximately 35 people around the year in a busy factory.

Powerful Impact: Switching to 100% Renewable Energy

In the fall of 2018, we made the switch to 100% renewable Minnesota wind energy to power Askov Finlayson’s Minneapolis headquarters and flagship store. Our Give 110% model pushes our team to reduce the carbon footprint of our business at every turn. So we took the plunge.

We joined Xcel Energy’s Windsource program, which is available to business and individual customers who want to support the decarbonization of our power grid by purchasing wind energy. You can learn more about Windsource here.

WE SUPPORT LEADING-EDGE CLIMATE SOLUTIONS

WE SUPPORT LEADING-EDGE CLIMATE SOLUTIONS

WE SUPPORT
LEADING-EDGE CLIMATE SOLUTIONS